Available for Web Manager & Digital Ops roles

Turning complex systems into seamless digital experiences

Industrial Engineer with 5+ years driving e-commerce growth, platform migrations, and cross-functional digital projects. Bilingual. Data-driven. Human-centered.

Summa Cum Laude, NJIT
PMP Certified
Lean Green Belt
EN / ES

View Projects Get in Touch

+30%

Session duration during platform rollout

−70%

ERP-to-Magento sync failures

+40%

On-time delivery via ClickUp coordination

90%+

Bilingual e-learning completion rate

Where engineering precision meets digital strategy

I'm a detail-oriented Industrial Engineer who found her home in digital, at the intersection of systems thinking and user experience.

My background in Lean methodologies means I don't just build websites; I optimize every layer of the process that keeps them running. At Extech Building Materials, I led a full e-commerce platform migration, integrated analytics, trained bilingual teams, and introduced AI tooling workflows, all while keeping operations smooth and stakeholders informed.

I thrive when projects are messy, cross-functional, and meaningful. Summa cum laude B.S. in Industrial Engineering from NJIT. Project Management Certified. Lean Green Belt. Fluent in English and Spanish.

A track record of measurable results

2020–2025

Extech Building Materials

New Jersey

Web Manager

Led full migration from an ERP-driven Prophet 21 web template to Magento, improving site performance and UX.
Increased average session duration by 30% through strategic UX improvements during rollout.
Reduced ERP-to-Magento sync failures by 70% via integration optimization.
Implemented SEO strategy and Google Analytics, boosting site visibility and data tracking.
Developed a bilingual intranet using WordPress and Claude AI to streamline internal comms.
Improved on-time task delivery by 40% using ClickUp project coordination.
Created bilingual Articulate 360 e-learning with 90%+ completion rate.
Audited 5,000+ customer records in Epicor ERP; applied WCAG accessibility standards.
Introduced ChatGPT, Gemini, and GitHub Copilot workflows across teams.
Delivered 95% first-call resolution rate in bilingual technical support.

2019–2023

Extech Building Materials

New Jersey

Inventory Control Supervisor

Maintained high inventory accuracy in Epicor ERP, supporting seamless operations.
Strengthened inventory control via comprehensive audits, labeling, and cycle counts.
Optimized warehouse organization and streamlined receiving flow for better space utilization.

2019

Amazon

New Jersey

Inbound Area Manager

Restructured warehouse layout and processes to optimize organization and boost performance.
Used statistical tools to analyze productivity and quality trends for strategic adjustments.
Coached 40+ associates in Lean methodology and 5S principles.

2018–2019

Switlik Parachute Company

New Jersey

Quality Assurance Intern

Standardized manufacturing processes by analyzing data to enhance consistency.
Developed ISO9000-compliant work instruction manuals.
Presented ergonomics improvements and strengthened training procedures.

Work that moved the needle

+30%

E-commerce CMS Migration

Migrated Extech's storefront from an ERP-driven Prophet 21 web template to Magento. Session duration rose 30% through improved navigation, page speed, and UX refinements.

CMSUXMigration

−70%

Magento ERP Optimization

Resolved recurring ERP-to-Magento sync failures, reducing them by 70% and cutting related support tickets by 35% through root-cause analysis and system fixes.

ERPIntegrationRCA

90%+

AI-Powered Bilingual Training

Built a bilingual e-learning course in Articulate 360, achieving 90%+ completion. Integrated Claude AI and ChatGPT into the content development workflow.

e-LearningAIBilingual

+40%

ClickUp Project Hub

Designed and deployed a cross-functional ClickUp workspace that elevated on-time project delivery by 40%, bringing visibility and accountability to distributed teams.

PMClickUpOps

SQL

KPI Dashboards & SQL Insights

Designed Excel-based KPI dashboards and ran SQL queries against product and customer data to surface strategic business insights for leadership decisions.

SQLDashboardsAnalytics

95%

Bilingual Intranet & Support Hub

Built a WordPress intranet with Claude AI to centralize internal communication. Achieved 95% first-call resolution rate in bilingual technical support.

WordPressIntranetSupport

500+

Product Taxonomy & Mega-Menu

Architected Extech's full Shop-by-Category system on Magento: 18 top-level departments nested up to four levels deep across 500+ subcategories, plus the filters that let contractors drill from a broad department to the exact product in a few clicks.

IAMagentoFilters

VoC

Website Feedback Management

Owned the on-site feedback channel end to end, capturing, triaging, and routing customer input to the right teams, then closing the loop into UX and content fixes across the site.

VoCCXTriage